We've been working with Johnston at Yoga Mind and Body; making updates to the Yoga Mind and Body website and optimising the website to help improve organic search engine keyword rankings for the Hampshire and Surrey yoga practices.
The updates to the Yoga Mind and Body website have included:
- Online payment system allowing for yoga classes to be booked and paid for using PayPal, credit and debit cards.
- Updates to the design and functionality of the yoga pricing page.
- New design and graphics creation for yoga offers and online payments.
- HTML auto responders for contacts received via the yoga website.
- Image optimisation site wide to reduce hosting costs.
Search Engine Optimisation (SEO) for the Yoga Mind and Body website has included:
- Keyword research including variations; local and global volume; competition.
- Full website review with SEO performance analysis.
- Full website optimisation and housekeeping including footer, navigation, HTML and XML sitemaps, URLs, titles, META, page copy, image alts and file names, H1 tags.
- Website layout optimised with all pages reviewed and layout updated as required to improve readability thus time on page for Google.
- New landing pages created including URLs, titles, META, page copy, image alts and file names, H1 tags.
- New about pages created including copy and images for Yoga for Men, Yoga for Sports, Yoga for Artists, and Yoga for Older People.
- Blog restructured and first post rewritten for better SEO performance moving forwards.
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