St Kitts Veterinary Group SEO and Google AdWords

Thursday, March 12, 2015

St Kitts Veterinary Group SEO and Google AdWords

We've been working with Jo and the team at the St Kitts Veterinary Group; optimising the St Kitts website to help improve organic search engine keyword rankings for the St Kitts Hampshire based veterinary practices and services.

Particular attention has been paid to the St Kitts Hartley Wintney, Yateley and Basingstoke veterinary practice landing pages in preparation for new Google AdWords campaigns. Hotbox Studios is setting up the new campaigns for St Kitts and will be managing their AdWords marketing moving forwards. The preparation and optimisation of landing pages gives a good foundation for gaining the best possible Google AdWords Keyword Quality Scores for targeted keywords.

The updates to the St Kitts website have included:

  • Keyword research including variations; local and global volume; competition.
  • Full website review with SEO performance analysis.
  • Landing page optimisation including URLs, titles, META, page copy, image alts and file names, H1 tags.
  • Full website optimisation and housekeeping including footer, navigation, HTML and XML sitemaps, URLs, titles, META, page copy, image alts and file names, H1 tags.
  • Setup of Google AdWords campaigns to target terms relevant to the St Kitts Hartley Wintney, Yateley and Basingstoke veterinary practices.
  • Ongoing management of the new St Kitts Google AdWords campaigns; weekly analysis of advert Google Ad performance including budgets, bids, keywords, ad rankings.

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