St Kitts Vets Website Keyword SEO and Google AdWords

Wednesday, October 1, 2014

St Kitts Vets Website Keyword SEO and Google AdWords

We've been working with the team at the St Kitts Veterinary Group in Hampshire; following the successful SEO and Google AdWords updates we worked on with St Kitts Vets in April 2014; we've been working with St Kitts to further optimise their website and Google AdWords campaigns for new organic and pay-per-click keyword opportunities for the St Kitts Hampshire based veterinary practices and services.

For the new keywords we've been targeting the regions close to the St Kitts Hartley Wintney, Yateley and Basingstoke veterinary practices, so optimising for the areas of Hook, Fleet and Sandhurst. For the organic keyword optimisation and in preparation for the new Google AdWords campaigns that Hotbox Studios has setup for St Kitts and will be managing moving forwards we've created new landing pages for the Hook, Fleet and Sandhurst regions. The preparation and optimisation of landing pages gives a good foundation for gaining the best possible Google AdWords Keyword Quality Scores for targeted keywords.

The updates to the St Kitts website have included:

  • Keyword research including variations; local and global volume; competition.
  • Website review with SEO performance analysis.
  • Landing page optimisation including URLs, titles, META, page copy, image alts and file names, H1 tags.
  • Website optimisation and housekeeping including footer, navigation, HTML and XML sitemaps, URLs, titles, META, page copy, image alts and file names, H1 tags.
  • Setup of Google AdWords campaigns to target terms relevant to the Hook, Fleet and Sandhurst regions.
  • Ongoing management of the new St Kitts Google AdWords campaigns; weekly analysis of advert Google Ad performance including budgets, bids, keywords, ad rankings.

For more about the St Kitts Veterinary Group please visit www.stkittsvet.co.uk

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