Google Ads Digital Marketing for St Kitts Veterinary Group

We have been working with St Kitts Veterinary Group, creating new Google Ads Search Pay Per Click (PPC) Digital Marketing Campaigns to promote the Hampshire based veterinary group's services.

The St Kitts Veterinary Group started 20 years ago as a small family run business in Hartley Wintney and has since grown to a group of four veterinary practices across North Hampshire. St Kitts offers a full range of veterinary services including diagnosis, treatment and surgery, microchipping, pet passports and insurance. The St Kitts Hartley Wintney, Yateley, Basingstoke and Fleet practices offer fully equipped in-house laboratories and surgeries, with experienced veterinary surgeons trained in state-of-the-art surgical techniques, allowing for timely diagnosis and veterinary care.

We developed St Kitts' first Google Ads campaigns back in 2014 and have been successfully St Kitts' digital marketing over the past 8 years, we have worked with the team at St Kitts to expand and refine their Google Ads campaigns.

The Google Ads account and campaign development for St Kitts has included:

• Updated keyword research including variations, volumes, and competition.
• Updating all responsive and extended text adverts in all campaigns.
• Adding dynamic ad groups and adverts to all campaigns.
• Optimising advert headings, descriptions, and display URLs.
• Adding and updating all advert extensions.
• A cull of targeted keywords to focus on best performing.

The above has improved St Kitts' Google Ads Campaign performance by:

• Lowering average Cost Per Click.
• Offering more clicks to their website.
• Increasing Search Impression Share.
• Improving Click Through Ratios.
• Improving Conversion Rates.

So overall, providing an improved ROI for St Kitts on their marketing spend.

We are continuing to work with St Kitts, providing ongoing management of their Google Ads account and campaigns on a weekly basis to make sure St Kitts receives the best ROI on their marketing investment moving forward.

Click below to find out more about our Google Ads digital marketing services can help your business!